ISSN 2394-5125
 

Research Article 


MOTION GRAPHICS MORPHOLOGY THAT EFFECTS CUSTOMIZATION ENGAGEMENT IN GRAPHIC DESIGN

Yazan Alamarat, Ayat AlFakrah.

Abstract
With the rise of new technologies and other new media have enabled new types of Motion-Graphics to be built into new visual forms, where images and signs describes the character of companies, since the movement of objects through time and space has interested consumers and designers for decades, motion-graphic created a combination of modern concepts and with globalization, all traditional ways have disappeared, which companies and organizations must create a new framework and guide lines for which their brands stands for, to communicate in new forms of motion-graphics design with their consumers.
Motion-Graphic design is a combination of moving elements in 2D or 3D dimensional space that can move through time- which is considered the fourth dimension- to be established as a vital force in visual communication, to offer the consumers a huge number of opportunities to engage and interact with motion-graphics design. Therefore, a motion-graphic designer must study the structure and form of a language system, including inflection, derivation, and the formation of compounds that are considered the morphologies of motion-graphics design.
This research will focus on the morphologies that can be used in the process of creating and analyzing moving practical‟s designs that customizes company's personality and specification to create an engagement motion-design in which consumers can interact and possibly be influenced by it, and build a relationship between the designer and the consumer and hence offers freedom of expressions.

Key words: Motion Graphic; Morphology; Graphic Design; Customization engagement


 
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Pubmed Style

Yazan Alamarat, Ayat AlFakrah. MOTION GRAPHICS MORPHOLOGY THAT EFFECTS CUSTOMIZATION ENGAGEMENT IN GRAPHIC DESIGN. JCR. 2020; 7(19): 321-330. doi:10.31838/jcr.07.19.39


Web Style

Yazan Alamarat, Ayat AlFakrah. MOTION GRAPHICS MORPHOLOGY THAT EFFECTS CUSTOMIZATION ENGAGEMENT IN GRAPHIC DESIGN. http://www.jcreview.com/?mno=102118 [Access: July 15, 2020]. doi:10.31838/jcr.07.19.39


AMA (American Medical Association) Style

Yazan Alamarat, Ayat AlFakrah. MOTION GRAPHICS MORPHOLOGY THAT EFFECTS CUSTOMIZATION ENGAGEMENT IN GRAPHIC DESIGN. JCR. 2020; 7(19): 321-330. doi:10.31838/jcr.07.19.39



Vancouver/ICMJE Style

Yazan Alamarat, Ayat AlFakrah. MOTION GRAPHICS MORPHOLOGY THAT EFFECTS CUSTOMIZATION ENGAGEMENT IN GRAPHIC DESIGN. JCR. (2020), [cited July 15, 2020]; 7(19): 321-330. doi:10.31838/jcr.07.19.39



Harvard Style

Yazan Alamarat, Ayat AlFakrah (2020) MOTION GRAPHICS MORPHOLOGY THAT EFFECTS CUSTOMIZATION ENGAGEMENT IN GRAPHIC DESIGN. JCR, 7 (19), 321-330. doi:10.31838/jcr.07.19.39



Turabian Style

Yazan Alamarat, Ayat AlFakrah. 2020. MOTION GRAPHICS MORPHOLOGY THAT EFFECTS CUSTOMIZATION ENGAGEMENT IN GRAPHIC DESIGN. Journal of Critical Reviews, 7 (19), 321-330. doi:10.31838/jcr.07.19.39



Chicago Style

Yazan Alamarat, Ayat AlFakrah. "MOTION GRAPHICS MORPHOLOGY THAT EFFECTS CUSTOMIZATION ENGAGEMENT IN GRAPHIC DESIGN." Journal of Critical Reviews 7 (2020), 321-330. doi:10.31838/jcr.07.19.39



MLA (The Modern Language Association) Style

Yazan Alamarat, Ayat AlFakrah. "MOTION GRAPHICS MORPHOLOGY THAT EFFECTS CUSTOMIZATION ENGAGEMENT IN GRAPHIC DESIGN." Journal of Critical Reviews 7.19 (2020), 321-330. Print. doi:10.31838/jcr.07.19.39



APA (American Psychological Association) Style

Yazan Alamarat, Ayat AlFakrah (2020) MOTION GRAPHICS MORPHOLOGY THAT EFFECTS CUSTOMIZATION ENGAGEMENT IN GRAPHIC DESIGN. Journal of Critical Reviews, 7 (19), 321-330. doi:10.31838/jcr.07.19.39





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