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2021, Vol: 8, Issue: 1
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Research Article 


MIS-INFODEMIC: THE ACHILLES' HEEL IN COMBATING THE COVID-19 PANDEMIC IN CONSUMER PERSPECTIVE

Majid Ali, Ghulam Sarwar, Madiha Riaz, Muhammad Abdullah, Abdul Saboor.

Abstract
Not only is Covid-19 a global health problem, it is about life itself. But much worse, this paper says it's about
the world's future. There can be another pandemic, or pandemic, that is even worse than the Covid-19
pandemic that is already killing thousands around the world in this century or in the next century. This paper
also addresses another phenomenon that weighs heavily on global health-misinfodemic, in addition to Covid-
19. Misinfodemic is basically disinformation, which would make the effect of Covid-19 even worse. It can be
deliberate or accidental, but it gets viral when pseudo-health workers, who can be journalists, authors, or social
media users, share this online or on the internet. This misinformation becomes fact, irreversible, and is
believed by millions mothers, young and adults who have access to the internet. They believe the health
recommendations as if part of life. The results can aggravate health risks. Moreover, impacts of pandemics and
recessions on consumer behaviour and economies are also incorporated in this paper.

Key words: Covid-19; Pandemic; Misinfodemic; Pseudo-health workers


 
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How to Cite this Article
Pubmed Style

Majid Ali, Ghulam Sarwar, Madiha Riaz, Muhammad Abdullah, Abdul Saboor. MIS-INFODEMIC: THE ACHILLES' HEEL IN COMBATING THE COVID-19 PANDEMIC IN CONSUMER PERSPECTIVE. JCR. 2021; 8(1): 142-147. doi:10.31838/jcr.08.01.19

Web Style

Majid Ali, Ghulam Sarwar, Madiha Riaz, Muhammad Abdullah, Abdul Saboor. MIS-INFODEMIC: THE ACHILLES' HEEL IN COMBATING THE COVID-19 PANDEMIC IN CONSUMER PERSPECTIVE. http://www.jcreview.com/?mno=45934 [Access: January 29, 2021]. doi:10.31838/jcr.08.01.19

AMA (American Medical Association) Style

Majid Ali, Ghulam Sarwar, Madiha Riaz, Muhammad Abdullah, Abdul Saboor. MIS-INFODEMIC: THE ACHILLES' HEEL IN COMBATING THE COVID-19 PANDEMIC IN CONSUMER PERSPECTIVE. JCR. 2021; 8(1): 142-147. doi:10.31838/jcr.08.01.19


Vancouver/ICMJE Style

Majid Ali, Ghulam Sarwar, Madiha Riaz, Muhammad Abdullah, Abdul Saboor. MIS-INFODEMIC: THE ACHILLES' HEEL IN COMBATING THE COVID-19 PANDEMIC IN CONSUMER PERSPECTIVE. JCR. (2021), [cited January 29, 2021]; 8(1): 142-147. doi:10.31838/jcr.08.01.19


Harvard Style

Majid Ali, Ghulam Sarwar, Madiha Riaz, Muhammad Abdullah, Abdul Saboor (2021) MIS-INFODEMIC: THE ACHILLES' HEEL IN COMBATING THE COVID-19 PANDEMIC IN CONSUMER PERSPECTIVE. JCR, 8 (1), 142-147. doi:10.31838/jcr.08.01.19


Turabian Style

Majid Ali, Ghulam Sarwar, Madiha Riaz, Muhammad Abdullah, Abdul Saboor. 2021. MIS-INFODEMIC: THE ACHILLES' HEEL IN COMBATING THE COVID-19 PANDEMIC IN CONSUMER PERSPECTIVE. Journal of Critical Reviews, 8 (1), 142-147. doi:10.31838/jcr.08.01.19


Chicago Style

Majid Ali, Ghulam Sarwar, Madiha Riaz, Muhammad Abdullah, Abdul Saboor. "MIS-INFODEMIC: THE ACHILLES' HEEL IN COMBATING THE COVID-19 PANDEMIC IN CONSUMER PERSPECTIVE." Journal of Critical Reviews 8 (2021), 142-147. doi:10.31838/jcr.08.01.19


MLA (The Modern Language Association) Style

Majid Ali, Ghulam Sarwar, Madiha Riaz, Muhammad Abdullah, Abdul Saboor. "MIS-INFODEMIC: THE ACHILLES' HEEL IN COMBATING THE COVID-19 PANDEMIC IN CONSUMER PERSPECTIVE." Journal of Critical Reviews 8.1 (2021), 142-147. Print. doi:10.31838/jcr.08.01.19


APA (American Psychological Association) Style

Majid Ali, Ghulam Sarwar, Madiha Riaz, Muhammad Abdullah, Abdul Saboor (2021) MIS-INFODEMIC: THE ACHILLES' HEEL IN COMBATING THE COVID-19 PANDEMIC IN CONSUMER PERSPECTIVE. Journal of Critical Reviews, 8 (1), 142-147. doi:10.31838/jcr.08.01.19


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