Abstract

Social media platforms have transformed into vital resources for information dissemination, communication, and social interaction in the digital age. Social media is widely used between the ages of 18 and 29 and has an important role in intellectual growth. Online discussion of themes such as politics, COVID-19, and social movements has expanded in recent years. By sharing political content on social media, young individuals feel more empowered and informed. With the availability of informational content on all social media platforms, voter turnout, civic engagement, and participation in social movements have surged. This study investigates the dynamic relationship between university students' use of social media and the establishment of political ideas. Focusing on this group is vital because universities act as incubators for critical thinking and political awareness. The present study employs a cross-sectional research design to investigate the influence of social media on the political ideology of students. The survey approach employed in this study involves the use of self-administered questionnaires. Data is acquired through using the random sampling technique.

Description